Description
The Communications Manager is responsible for managing execution and achievement of communications and marketing initiatives that support GEO’s mission and priorities and that increase brand awareness and visibility across the philanthropic community.
The Communications Manager plays a central role in developing, improving and monitoring projects and processes across GEO’s core communications activities and strategies, including writing and editing, digital media, web and email platforms and design. The Communications Manager brings strong strategic thinking and communications skills, takes initiative and independently manages multiple projects, collaborating across teams and making thoughtful recommendations to move work forward. This position reports to the Director of Communications. This position requires up to 10-15% of travel.
All positions at GEO are responsible for supporting the overall organization’s strategic goals and mission aligned with our values and ways of being.
Classification
GEO recognizes a staff bargaining unit, 1199SEIU, affiliated with the United Healthcare Workers East. This position is included in GEO’s bargaining unit.
Examples of projects you will have in this role include:
- Develop and execute comprehensive communications and marketing plans for GEO's programs and events, identifying target audiences, crafting compelling messaging and coordinating outreach to encourage participation.
- Manage GEO's Perspectives blog, working with external authors and partners to shape content ideas, provide editorial guidance and feedback, and move pieces from concept through publication. Support the development and production of other GEO publications and resources.
- Manage GEO's editorial calendar and cross-team communications projects in Asana, coordinating with colleagues and external partners to establish timelines, track deliverables, manage competing priorities and keep projects moving forward.
- Manage day-to-day digital communications, including creating and sending marketing emails, publishing LinkedIn content and updating GEO's website, while exploring new approaches to social media and audience engagement.
- Provide communications, writing and editorial guidance to colleagues across departments, helping develop clear, accessible and engaging content, shape messaging and recommend effective approaches for reaching GEO's audiences.
- Strengthen GEO's storytelling capacity by working across teams to develop processes for collecting member and partner stories, building a story bank and creating content that brings GEO's work and impact to life.
Requirements
A minimum of 5 years of progressively responsible, relevant work experience in communications, or a combination of training, education and experience that demonstrates the ability to perform the duties for this position.
- Strong writing, editing, communications and strategic thinking, project management and research skills.
- Experience developing and executing communications or marketing plans, including audience-centered messaging and outreach.
- Experience managing the online presence of an organization (e.g., website, email marketing and social media) and familiarity with strategies for increasing supporter participation and engagement.
- Ability to work collaboratively with staff, external stakeholders and vendors.
- Ability to think creatively and proactively, exercise independent judgment and recommend effective communications approaches.
- Ability to manage multiple communications projects and meet due dates.
- Keen attention to detail and strong organizational skills.
- Strong communication, listening and interpersonal skills.
- High degree of personal integrity, ethics and demonstrated respect and sensitivity for cultural differences.
- Commitment to GEO's mission and values, including a willingness to learn and navigate differences with curiosity.
- Experience communicating about mission-driven work; philanthropy experience is a plus.